L.A. Fashion Weekend @ Sunset Gower Studios boasts being the only Los Angeles fashion runway bold enough to be broadcasted live by Los Angeles’ top-rated news source KTLA 5. Held from March 16th-March 18th, at the legendary Sunset Gower Studios, in the heart of Hollywood, L.A. Fashion Weekend has lined up the fiercest names in fashion to stomp March’s runway.
This three-day fashion extravaganza is an opulent exhibit of the finest in couture and daring style. Fashionistas, and fashion buyers alike, will have the exclusive opportunity to view the forthcoming trends for the Fall/Winter 2012 season.
Headlining Friday, March 16th’s kick-off show is illustrious designer Betsey Johnson, followed by A-List celebrity favorite Dina Bar-EL and international French brand Vilorija, showcasing extravagant and futuristic looks. Saturday, March 17th includes LAHA’s whimsical children’s line, The Ashlee Brooks Coll ection, a gorgeous and ethereal woman’s line, SKINEEZ Skincarewear’ s revolutionary apparel that delivers healthy and natural cosmetic ingredients to your skin while you wear them, and Sarahi’s upscale couture pieces specialized for tall women. Â
Sunday, March 18th’s finale show will be broadcast LIVE on KTLA 5, with a special dedication to Hollywood and the glamour of television studios. The night’s line-up will include NBC’s Fashion Star designer Lizzie Parker, Alexis by Tal Sheyn, a line co-designed with Alexis Bellino of  Bravo’ s The Real Housewives of Orange County and the much anticipated new season of Gossip Girl by Romeo & Juliet Couture, an apparel collection inspired by the CW hit television series and its beloved characters.
Mikey Koffman, founder of The Gallery L.A., and producer of L.A. Fashion Weekend, has been a pioneer in the creation of Los Angeles Fashion Week and at the forefront of bringing Los Angeles fashion to the rest of world. “L.A. Fashion Weekend and KTLA 5 serve as a platform for serious designers to catapult their collections into a larger fashion marketplace and imprint their designs upon an international audience,†states Koffman.
Like-minded trendsetting brands, partnered with L.A. Fashion Weekend, include official beauty partners Napoleon Perdis cosmetics and LiQWD professional hair care, Little Black Dress Vodka, Chambord Liqueur, Pharrell William’s Qream, Diabolo Natural Soda, Zenify and AguaCon Water.  Official after parties will be held, after each show, at the Mondrian’s SkyBar, known as one of Hollywood’s most sophisticated bars and nightspots.
For those who can’t get a seat to the filled-to-capacity shows, tune into KTLA 5, in the days leading up to L.A. Fashion Weekend, for sneak peek pieces and behind-the-scenes segments on The Gallery L.A.’s industry-respected Los Angeles production.
About The Gallery L.A./Mikey Koffman:
Mikey Koffma n, an original member of Mercedes Benz Fashion Week at Smashbox Studios, has been producing L.A. Fashion Weekend, through her fashion marketing firm, The Gallery L.A. for seven seasons now. Koffman also produces runway shows in conjunction with the Magic International tradeshow.
L.A. Fashion Weekend features unbelievable branding opportunities for the most elite products and services as well as extensive exposure from the local, national and international press. L.A. Fashion Weekend attracts media (Elle, Women's Wear Daily, Huffington Post, Access Hollywood, MTV), stylists, buyers (Bloomingdales, Nordstrom, Fred Segal, Maxfield) and celebrities/ notables (Jack Black, Jeremy Piven, Heather Locklear, Mena Suvari, Mayor Antonio Villaraigosa) . Â
Koffman, featured on the first season of the hit Showtime series, “The Real L Word,†and KTLA morning news segment “Thank God It’s Fashionâ€, has unmatched experience growing emerging lines into full-fledged brands , and has garnered her place among the fashion elite.
www.thegalleryla.com
www.losangelesfw.com
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